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Tuesday 27 February 2024

Wine brand aiming to help green Australia one bottle at a time


In celebration of Earth Day this April, wine brand Oxford Landing will increase the amount of bushland planted with every bottle of its One to One wine sold throughout the month.

Launched in 2023, the One to One collection of wines was created by Oxford Landing for environmentally conscious wine consumers to make a positive environmental impact.

A partnership with social enterprise Greenfleet, an Australian not-for-profit environmental organisation focused on protecting the climate by restoring native forests, sees funds raised for every case of One to One wine sold being used to regenerate 1m2 of native bushland.

For the month of April, this will be increased significantly, with 1m2 of bushland to be planted per bottle sold.

"At Oxford Landing Estates, we understand the importance of preserving our planet for future generations," says winemaker Andrew La Nauze. 

"Through the One to One campaign, we aim to make a tangible and positive impact on the environment by planting vegetation in areas that need it most."

Since launching the One to One collection of wines, work on bushland on Dja Dja Wurrung Country in Central Victoria has been completed. Greenfleet is now working to restore a site at Ledcourt, adjacent to the northern part of the Grampians National Park in Victoria. 

With some remnant native vegetation already present on the site, Greenfleet will work to restore the cleared areas and bolster the existing ecosystems with ground cover species. 

“It is thanks to the support of organisations like Oxford Landing that Greenfleet can continue enabling Australians to protect our climate,” says Greenfleet CEO Wayne Wescott.

“As an organisation, Oxford Landing takes an innovative approach to protecting our climate. We’ve worked together to restore ecosystems since 2021 and are thrilled to continue our positive impact through their One to One wine and Earth Month campaign in April.”

Earth Day is officially celebrated on April 22 each year and has become a global movement dedicated to promoting environmental awareness and sustainability.

Throughout the month of April, consumers can support Earth Day by purchasing bottles of Oxford Landing's One to One wine (RRP $20) at participating Dan Murphy’s stores around the country. 

The suppld 2021 Merlot was my favourite in the range and offers good value along with brisk NV bubbles. The 2021 Cabernet Sauvignon paired well with a cheap and cheerful spaghetti bolognaise. Give them a try. 

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