East Coast Wine Trail

East Coast Wine Trail
East Coast Wine Trail

Monday, 23 March 2020

Memphis leads the way with a virtual music festival

With major music events and festivals cancelled around the world due to the coronavirus, the US city of Memphis is banding together to bring the music of Memphis to people who can’t travel.

The virtual music festival is aimed to allow those self isolating to party, but will also raise funds for musicians who among the many severely affected by the COVID-19 crisis and the ongoing cancellation of events, gatherings, and travel.

The free event will be streamed as a live Facebook event, hosted from the Memphis Tourism website and will run from March 26-28. 

The event will include a donation button to encourage those who are able, to support the musicians giving their time to provide entertainment and brief stress relief for people around the world – all from a very safe distance.

Headliners already signed on include blues-soul band and recent Grammy nominees Southern Avenue, Ben Nichols of Southern rock band Lucero - both of whom have recently toured Australia, and Memphis-bred experimental funk bassist MonoNeo.

Memphis is known for its vibrant music scene, one which has historical ties to almost every musical genre, so Memphis Tourism’s Australian Director, Chris Ingram, said that the organisation’s decision to get on board was an easy one.

“The musicians of Memphis play an integral part in the city’s identity – as they have throughout history," he said.

"The destination’s live music scene is one of the world’s most vibrant and this festival provides a great opportunity to help lift people up during what is an incredibly challenging time, whilst still celebrating the music that our great city is famous for.”

The event link is: www.facebook.com/events/169826943990708/ 

Memphis appears to be leading the world in virtual experiences. Other options include:

# Live streaming story times from the Memphis Library

# Behind the scenes and virtual animal encounters at Memphis Zoo

# A temporary art installation from Urban Art Commission

# Streaming of iconic Thursday and Saturday night drag shows from Dru’s Place

# Opera Memphis' virtual opera festival, 30 Days of Opera, from April 1

For a full list of virtual events and experiences available in Memphis, please visit:

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