Events organisers are increasingly opting for venues that encourage attendance by offering enticing leisure options for pre- and post-event activities.
Central Otago is making a major play for conventions and meetings business with the soon-to-open Cromwell Memorial Events Centre (Te Puna Mahara) aiming to become one of New Zealand's leading integrated business events destinations.
Set against the backdrop of the Kawarau River and Lake Dunstan, the new facility will open in July and is just a 45-minute drive from Queenstown International Airport.
Its location in the heart of the esteemed Central Otago wine region will increase its pulling power.
Purpose-built to host small to medium-scale conferences, meetings and business events, Te Puna Mahara has a 400-seat auditorium designed for conferences, keynote presentations and functions.
Gifted by mana whenua, the name Te Puna Mahara can be translated as “a repository of memories” or “centre of remembrance”.
Central Otago's attractions include world-class wineries, five of New Zealand's great rides, spectacular walking and cycling trails, adventure activities, and a range of boutique accommodation.
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