Meet a new limited-edition gin with a purpose

Fancy an Easter tipple that could help save one of Australia's iconic native animals? 

Meet a new limited-edition gin with a conscious. 

The Australian Wildlife Conservancy (AWC) has teamed up with Brisbane-based craft gin distillery BY.ARTISANS ahead of the Easter holiday to launch Burrow & Bloom. 

Sales of the gin will support efforts to save Australia's beloved but threatened Greater Bilby, also affectionately known as the Easter Bilby.

The bilby has suffered population declines since colonisation and the introduction of feral cats, the primary driver of native mammal extinctions and ongoing declines in Australia.

While once found across the country, there is now only an estimated 10,000 bilbies remaining in Australia, with around 3,300 individuals living inside six of AWC’s feral predator-free sanctuaries. 

“Burrow & Bloom was designed to reflect the landscapes the Bilby depends on,” said Alexander Bell from BY.ARTISANS. 

“We’ve used a foundation of classic gin structure, layered with native desert botanicals like roasted wattle seed, saltbush, desert lime and lemon myrtle, to evoke arid soils, dry air and nocturnal foraging. A gentle rose infusion softens the profile as a subtle nod to Easter, without losing the austerity of the desert.”

Each bottle sold will contribute $48 to AWC to support bilby conservation and habitat protection across AWC sanctuaries. 

A maximum of 1,000 bottles of Burrow & Bloom will be produced, at full release, equating to $48,000 in sponsorship support for AWC, and the protection and management of wildlife sanctuaries across Australia.

You can find out more here. 

Image: Judy Moosmueller