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Wednesday 9 August 2023

Meet a wine brand doing its bit for cancer research

Enjoy a glass or two of wine in August and you can and help a worthy cause.

For the full month, McLaren Vale wine brand Mr. Riggs will be running its annual Gaffer Month campaign and donating proceeds from sales of The Gaffer Shiraz to The Flinders Foundation.

Now in its 17th year, the wine stands out with its pink cap, and Mr Riggs will offer wine trade members incentives to boost sales - and donations.

"We are incredibly proud to have raised over $200,000, which has gone towards a broad range of cancer research." Ben Riggs, Mr. Riggs' founder and winemaker, says.

"We are grateful for our customers' support in achieving this milestone. This cause is very close to our hearts, and The Flinders Foundation is a worthy recipient of our donation."

Established in 1976, The Flinders Foundation is one of Australia's leading medical health and research charities, raising essential funds to support cancer research and patient care.

Mr. Riggs supports the organisation's annual gala dinner, the Pink Yellow Blue Ball, as well as by holding Gaffer Month.

"This is an important month to raise funds for cancer research,” said Ross Verschoor, executive director of the Flinders Foundation.

“The Flinders Foundation’s work is often led by the stories we share about people, and the partnership between Mr. Riggs and the Flinders Foundation started with a story about a person affected by cancer, and through this partnership, we are honouring that legacy.”

In addition to The Gaffer Shiraz, the 2022 Woodside Adelaide Hills Sauvignon Blanc and the 2022 Watervale Riesling are also available for reduced wholesale purchase, with proceeds donated to The Flinders Foundation.

The shiraz is $20 a bottle online, with half bottles for $10.40.

See for full details.

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