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Thursday, 25 December 2025

New branding for popular Adelaide hotel



There's a big change coming in the new year for Adelaide's Mayfair Hotel.

The centrally located Mayfair has now joined the IHG Hotels & Resorts’ group. That means guests can earning and using their IHG One Rewards to stay in and explore one of Australia’s most charming cities.

Mayfair Hotel will continue to welcome guests under its current name until the end of April 2026 before undergoing a "creative transformation", emerging in the second half of the new year as as Kimpton Mayfair Adelaide - Australia’s second Kimpton-branded hotel, and South Australia’s first.

Constructed in 1934 and transformed into a luxury hotel in 2015, the much-loved 170-room property has long been admired for its grand façade, architecture and celebrated rooftop bar. It's been a comfortable place to stay.

“We’re thrilled to partner with Ark Capital for the first time and together reimagine one of Adelaide’s most famous hotels," said Matt Tripolone, managing director, Australasia & Pacific, for IHG Hotels & Resorts.

"The Mayfair Hotel will be transformed and elevated by the Kimpton brand to offer a boutique luxury lifestyle experience that celebrates Adelaide’s creativity, warmth and sophistication.

“IHG’s Luxury & Lifestyle portfolio continues to expand rapidly across the country, and the addition of Kimpton Mayfair Adelaide perfectly complements our other hotels in South Australia, as well as the recently announced InterContinental Barossa Resort & Spa."

The Kimpton brand launched in Australia in 2022 with the opening of Kimpton Margot Sydney.



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