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Tuesday 5 September 2023

Kylie signs major Australian distribution deal for her wine range

Prepare for a big Australian push on pop princess Kylie Minogue's wines in Australia.

With over nine million bottles sold since launch, multiple awards and the UK’s top-selling Prosecco Rosé, Minoque has signed with industry big guns Oatley Fine Merchants (OFWM) for national Australian distribution with immediate effect.

“I am unbelievably humbled and thrilled by the global response to Kylie Minogue Wines," says the pretty in pink songbird.

"To be the number one rosé brand in the UK and selling over nine million bottles since we launched across 31 countries is an incredible testimony to the amazing producers and winemakers that we are lucky enough to work alongside.

"I have been so touched by the joy that Kylie Minogue Wines continue to bring to so many people throughout the world.”

Sandy Oatley, owner and Chairman of OFWM says “We feel very privileged to represent Kylie’s wines here in Australia and to be given the opportunity to build on the global success of her wines.

"It will be an absolute pleasure for our team to represent Kylie’s outstanding wines in the Australian market and to share them with our valued customers.”

# Kylie Minogue Wines was launched in May 2020 and has evolved into a worldwide phenomenon. It is now sold in 31 countries. Minogue has sold over 80 million records as a singer, achieved 34 top 10s and seven No.1s. The wines were previously distributed by De Bortoli Wines. 

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