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Thursday 18 May 2023

New Novotel to offer relaxed suburban vibe


There is a growing trend towards building hotels in suburban locations rather than city centres.

Accor, the largest hotel operator in Australia, recently announced the signing of Novotel Melbourne Box Hill, a new-build hotel set to open in January 2025.

This follows the recent openings of other internationally branded hotels in the Melbourne suburbs of Preston and Coburg.

The new Novotel is located in a vibrant shopping precinct and renowned food destination, with a strong Asian flavour.

Box Hill is widely acknowledged as the Asian food capital of Melbourne’s east with Chinese, Vietnamese, Malaysian, Thai and Korean cuisine.

The suburb also has a pedestrian mall and fresh food market.

Novotel Melbourne Box Hill will feature 132 guestrooms, along with conference and events facilities including a 200-capacity ballroom.

There will be an all-day dining restaurant, lobby bar/café and a rooftop bar.

The hotel will also feature a day spa, sauna, wellness centre and gym, and will be one of the closest hotels to Box Hill Hospital and Epworth Eastern Hospital aided by the adjacent new suburban rail loop.

Johnson Zhang, CEO of owners APH Holding, said: "We are delighted to be partnering with Accor on this exciting development. Novotel Melbourne Box Hill will be a flagship for the area, and we are confident that it will become a popular destination for both locals and visitors to Melbourne.

"The hotel will have access to public transport and retail amenities and will be an appropriate asset for Melbourne’s much needed second CBD which should promote, leisure and business."

Box Hill is located approximately 14km east of the Melbourne CBD.

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