Dan Sims knows everyone who is anyone in the wine industry.
The wine marketer's activities may have been stymied by Covid-19 - he's the guy behind Pinot Palooza, Revel Marketing and many funky events - but he is not one to stand still.
Today he launched his side hustle: Good Time Wines featuring wines in 150ml cans.
They have a catchy slogan, too (look away under 12s): "We believe in less wine wank and more wine drank."
The wines are a white, a red and a rosé made by winemakers of serious repute and described as a "palate-pleasing posse" of Gippsland white (Moondarra), Mornington Peninsula rosé (Garagiste) and Adelaide Hills red (BK Wines).
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