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Thursday, 5 February 2026

Australians are flocking to Hong Kong

 

Hong Kong is proving a very popular destination for Australian tourists. 

The latest Hong Kong Tourism Board (HKTB) visitor statistics show a 27% year-on-year increase when comparing January to December 2024 with the same period in 2025.

In 2025, 469,000 Australian arrivals enjoyed a taste of Hong Kong with December being the most popular month of 2025 with 67,789 arrivals. 

HKTB director for Australia, New Zealand & South Pacific, Karen Macmillan, has attributed increased air capacity and a strong events calendar as some of the factors driving visitor numbers.

“In 2025 we saw Hong Kong Airlines launch direct flights from Melbourne and Sydney to Hong Kong, and Cathay Pacific resumed direct flights from Adelaide,” Macmillan said.

“Hong Kong started off the event season in spectacular fashion with Chinese New Year in late January 2025. 

"On the sporting side, we saw a phenomenal Hong Kong Sevens event in March with the opening of the Kai Tak Stadium precinct, and the annual Hong Kong Wine & Dine Festival continued to attract strong numbers in October. 

"As a family-friendly destination, school holiday periods also performed strongly in the Australian market."

See www.discoverhongkong.com/anz.

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