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Saturday, 30 August 2025

Would you like your wine in a recyclable aluminium bottle?



Brown Brothers has just unveiled an Australian first - releasing a limited-edition prosecco in a slick-looking aluminium bottle. 

The bottle is being promoted as recyclable and 40% lighter than glass.

"Delivering the same vibrant taste you know and love, this eco-friendly bottle makes it easier than ever to enjoy our prosecco," the promotional material says. 

"Lightweight and portable, it’s perfect for a picnic in the park, a weekend away, or simply embracing the everyday moments worth raising a glass to."

The Brown Brothers team says the new vessel also chills faster. 

The wine is made in Victoria's King Valley and Brown Brothers says it is "a sip in the right direction when it comes from environmental impact – without compromising on flavour or quality".

The RRP for the limited-edition Prosecco Brut NV is $25. 


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