Saffire Freycinet, Tasmania's leading luxury resort, is celebrating its 15th birthday.
Fifteen years ago, back in 2010, Saffire reimagined what luxury could mean in Tasmania.
Now the award-winning lodge marks a milestone anniversary after booking 82,000 room nights.
To mark the occasion, Saffire is offering a special deal for travellers to reconnect with the wild, restorative beauty of a Tasmanian winter.
The package is for two guests and includes a guaranteed upgrade to a Signature Suite, all dining and beverages, Saffire’s iconic Signature Experiences, $100 property credit, and late check out.
Available for a limited time, the two-night ‘15 Years of Leading Luxury’ package is on sale until July 31, for stays from now through to August 31, 2025, with rates from $2,350 per person, twin share.
Federal Group managing director and Chief Executive Officer Greg Farrell said when the company opened Saffire in 2010, Tasmania’s tourism offering was still finding its voice.
“We saw an opportunity to create something that didn’t yet exist here, an experience that would honour the raw beauty of this place while offering the kind of personal, immersive luxury that speaks to the soul,” Farrell said.
“From the beginning, Saffire was never just a place to stay, it was a place to feel, to connect.” he said.
Federal Group managing director and Chief Executive Officer Greg Farrell said when the company opened Saffire in 2010, Tasmania’s tourism offering was still finding its voice.
“We saw an opportunity to create something that didn’t yet exist here, an experience that would honour the raw beauty of this place while offering the kind of personal, immersive luxury that speaks to the soul,” Farrell said.
“From the beginning, Saffire was never just a place to stay, it was a place to feel, to connect.” he said.
Looking ahead, Saffire continues to evolve. In 2024, plans were unveiled for the Saffire Villa, an ultra-premium, private retreat set above the main lodge and designed for families, small groups, or corporate escapes.
It will open in late 2026.
Luxury Lodges of Australia executive chair Penny Rafferty said Saffire Freycinet was a valued founding member of the collective, which was also established in 2010.
“When Saffire Freycinet opened in 2010 it was a milestone moment for Tasmania and the emerging category of Australian experiential luxury travel. It has continued to grow and evolve over time, both leading and responding to global luxury travel trends," she said.
“When Saffire Freycinet opened in 2010 it was a milestone moment for Tasmania and the emerging category of Australian experiential luxury travel. It has continued to grow and evolve over time, both leading and responding to global luxury travel trends," she said.
"Federal Hospitality has continued to innovate and invest in the Saffire experience over the years, ensuring it is always a compelling choice for new and returning guests.”
For more info on the offer see 15 Years of Leading Luxury - Saffire Freycinet, call 03 6256 7888 or email stay@saffire-freycinet.com.au
For more info on the offer see 15 Years of Leading Luxury - Saffire Freycinet, call 03 6256 7888 or email stay@saffire-freycinet.com.au
Image: Adam Gibson
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