Two of Australia's storied family wineries celebrate together

Two of Australia's leading winemaking families got together this month to celebrate a decade of working together.

The Morris family from Rutherglen, in north-east Victoria, has been making bold reds and fortified wines since 1859. By 1885, Morris was reported to be the biggest wine producer in the southern hemisphere. 

Current winemaker Madden Morris is the sixth generation to hold the reins after taking over from his father David in the company's 165th year. He describes the family wines as "legacy in a glass". 

Casella Family Brands, from Yenda in the NSW Riverina, is Australia's largest family-owned beverage company. 

Founded in 1969, although the family sold grapes for decades before that, Casella is best known for selling over 10 million cases of [yellow tail] around the world each year and also owns labels including Peter Lehmann and Baileys of Glenrowan.

A decade ago, French conglomerate Pernod Richard Winemaker, the then owners of the Morris business, were keen to sell, and the Morris family was anxious to buy the business back - but lacked the cash.

Up stepped Casella boss John Casella, a long-time family friend, to acquire the rights.

In July 2016, Morris of Rutherglen was back in Australian hands, and the family regained control.

David Morris and John Casella 

David Morris told the 10th anniversary celebration how the Casellas had come to his family's aid.

“It was a very devastating decision that they [Pernod Ricard] made," he said. "It was the final nail that they could put into our coffin. We were making good sales, we were 70% table and sparkling wine and only 30% fortified wine at that point. We were a very small winery in their portfolio.

“When they made the decision, it came about very quickly, and they gave us a couple of weeks to find a buyer. Then we managed to get the deposit in the day before [the deadline]. It is now amazing to be back in family stewardship and have some longevity back in the brand.

“We went from devastating news to fantastic within about a month.”

Morris said Casella was one of the first friends he called, with the result that the historic winery returned to family stewardship and secure its long-term future as a partnership with the Cassela family.

“Morris is an Australian icon and we couldn’t allow it to be lost," John Casella told the event. "And to see where we are today, with the barrels in the cellar, this beautiful cellar door, none of this would have existed."

Over the past decade, Casella Family Brands has invested in the Morris of Rutherglen business, building on its cellar door offering and resuming long-lost distilling operations to produce world-class whiskies made by Scottish-born head distiller Darren Peck.

Morris is now a triple-threat destination offering wines, fortifieds and spirits. 

Its muscats and topaques are regarded among the best in the world and the Morrises have long championed the big red grape variety durif (aka petite sirah), which Madden Morris describes as "shiraz on steroids".

Guests at the event also enjoyed a tour of the Morris distillery - and the still built in 1933 - as well as a spectacular display of barrel charring. 

Visitors should not miss the aromatic - and atmospheric - old cellars.

 
# The writer was a guest of Morris of Rutherglen and Casella Family Wines.

Big-selling [yellow tail] on a sustainable wine journey

If you think about [yellow tail] as an industrial wine brand then you might need to think again.

Affordable, popular around the world, and with a sweet, people-pleasing accent, [yellow tail] is a divisive brand.

But [yellow tail] producer - Australia’s largest family-owned winery, Casella Family Brands (CFB) - has just earned Sustainable Winegrowing Australia certification for its wineries, vineyards, and grape supply.

Starting with the 2025 vintage release, wines from [yellow tail], Peter Lehmann Wines, Brand’s Laira, Morris of Rutherglen, Baileys of Glenrowan, Casella Family Wines, and Atmata will carry the Sustainable Winegrowing Australia certification.

Sustainability Manager Joey Sergi said the certification was a significant step in the company’s sustainability journey.

“After investing in installing our large-scale solar farm last year, we’ve focused on achieving Sustainable Winegrowing Australia certification across our wineries and grower base," he said.

"Consumers are increasingly choosing brands that prioritise sustainability, and with Sustainable Winegrowing Australia certification, they can trust our wines are produced with environmental care.”

Mardi Longbottom, general manager Industry Development and Support at the Australian Wine Research Institute, which manages the technical aspects of Sustainable Winegrowing Australia, says: “We are encouraged by the momentum and increasing ambition of our growing membership and are confident we will achieve world-leading recognition.

"By purchasing wines from a certified producer, consumers can feel confident that they’re supporting sustainable-minded growers and winemakers, who are on a journey to shape the Australian wine community for good.”

Jade Rogge, viticulturist and winemaker at Peter Lehmann Wines, said: “We recognise the time and investment in the training and auditing process; however, it is an important future step for all of our brands as we progress our sustainability journey.

"At its core, the program is about adopting innovative, sustainable practices to safeguard the land we depend on and ensuring that it remains healthy, productive, and valuable for future generations.”

Morris family marks 165 years of wine tradition

When you walk into the Morris cellars in Rutherglen you can literally smell the history. 

In Rutherglen, north-east Victoria, the glorious fortified wines produced here hark back to a different time in Australia. Think muscats, topaques and tawny styles refined over the years. 

The Morris family has now been involved for 165 years, making wines and now whiskies. 

The refurbishment of the iconic cellar door and the ushering in of sixth-generation chief winemaker Madden Morris continue the family tradition.

Back in 1859, George Francis Morris established a small vineyard and winery outside Rutherglen, with a trial vineyard plot 3km west of the current Morris location. 

By 1885, plantings had grown to over 600 acres, making Morris the largest wine producer in the southern hemisphere at that time. 

In 1897, Charles Hughes Morris, son of George, established a new vineyard, the Mia Mia Vineyard, where the winery and distillery stand today. 

To secure the property, Charles was reluctantly forced to sell the family’s beloved prize-winning racehorse, Fairfield. It is an image of Fairfield that adorns the Morris logo today. 

Local legend Mick Morris commenced his first official vintage as winemaker in 1953, quickly becoming a pioneer of durif as a table wine varietal. 

Mick’s son, David Morris, became the fifth-generation winemaker in 1993 and his son Madden (below) is now in charge of winemaking. 

Morris of Rutherglen, now part of Casella Family Brands, has grown to become one of the most acclaimed fortified, and now whisky, producers in the world. 

An experiment to revive the original 1930s dormant copper still in 2016 saw the creation of a premium single malt whisky. Today, flavours come from finishing in casks which have held a selection of award-winning Morris fortified wines. 

Madden Morris grew up walking around the cellars, learning directly from his father, David Morris, and grandfather, Mick Morris. 

“It is a fantastic achievement to be able to celebrate 165 years of Morris winemaking,” Madden Morris said. "And we look forward to continuing the guardianship of Morris winemaking going forward into future  years.”

For more info see www.morrisofrutherglen.com.

Casella family switches on to solar power

Casella Family Brands, the home of [yellow tail] wine, today switched on the largest solar facility in the Australian beverage industry at Yenda, in New South Wales.

As part of Casella's commitment to achieving Net-Zero emissions by 2050, the new 8,740-panel solar facility will provide clean, renewable electricity to the company’s Riverina production site.

“Switching on our multi-million dollar invested solar facility in Yenda - the largest solar facility in the Australian beverage market - is a major step forward for the industry and our business,” said John Casella, CEO of Casella Family Brands.

“We’re in a stable position, and this investment has been made with a long-term strategic outlook to support our brands and the Australian wine sector.

“We have long invested in the regions where we operate, supported our growers during challenging market conditions, and will continue building on the stable base we have to ensure the longevity of the sector.

"Using clean energy will result in substantial long-term cost savings for the business. Overall, integrating solar power into our business's energy strategy will bring financial, environmental, and strategic benefits that contribute to long-term success and competitiveness.

"As a family-owned business, we’re committed to playing a role in ensuring the resilience of the Australian wine industry for generations to come and striving to ensure a sustainable global wine sector.”

The facility is capable of generating 11.53 GWh of clean electricity per year, which will offset 7800 tonnes of greenhouse gas emissions, which is enough to meet the electricity needs of approximately 1900 Australian homes, or equivalent to planting 325,000 trees.

Casella Family Brands owns [yellow tail], Peter Lehmann Wines, Brand’s Laira of Coonawarra, Baileys of Glenrowan and Morris of Rutherglen as well as brewing several beer brands.