Monday, 18 January 2021

Bringing a new vegan vibe to Banrock Station

Banrock Station was among the first major wine labels to flaunt its eco-friendly credentials.

As more and more wine producers seek to virtue signal to consumers, Banrock Station is now in the process of converting all its wines to vegan friendly by the end of 2021. 

Over the past 25 years, Banrock Station has been committed to environmental causes, contributing over $6 million to sustainability projects. 

Banrock Station’s core range has started its evolution to vegan starting with its shiraz, cabernet merlot and crimson cabernet in both bottle and casks. 

As part of the brand’s introduction of vegan-friendly wines, Banrock Station is rolling out its new Every Drop Matters campaign. 

Banrock Station winemaker Paul Burnett explains: “We’re committed to conserving our planet at Banrock Station and we’re always observing ways to extend our environmental practices. 

"The move to vegan wines is a great achievement that we’re looking forward to sharing as we know that Every Drop Matters. Not only are Banrock Station wines environmentally friendly, every purchase is an easy way for wine lovers to contribute to the preservation of the planet.”

Since 1996, Banrock Station Trust has contributed to over 130 projects across 13 countries which includes protecting turtles in the Great Barrier Reef to supporting polar bear and orangutan rehabilitation. 


In addition, the Banrock Station Wetlands in the Riverland is funded from the profits of Banrock Station providing habitat to thousands of animals and birds as well as playing an important part of the water health of the Murray River. 


The Ramsar-accredited Banrock Station Wetlands site covers 1600 hectares featuring wetland, floodplain woodland and mallee ecosystems, acting as home to hundreds of species of plants and animals. 


By mimicking the natural wet and dry cycles, this helps ensure the health of the wetland and floodplain forests, which rely on the wet and dry seasons to thrive, as well as encouraging the return of native birds, fish and flora.


Located next to the wetlands, Banrock Station’s cellar door also incorporates the winery’s environmental philosophy. 


Banrock Station vegan-friendly wines (shiraz, cabernet merlot and crimson cabernet) are available in 750ml and 1-litre bottles from an RRP of $10.00, and in 2-litre casks at an RRP $16.00 through independent retailers. 


The rest of the core range will transition to vegan from vintage 2021 with the addition of new lighter-style varietals.

 

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