A catchy, memorable name is a big bonus for any new tourism precinct.
I'm not sure the folk behind The Water Culture House on Christiansholm - in Copenhagen - have thought that through.
The new precinct on what is also known as Paper Island (Papirøen) - is being promoted as "one of Copenhagen’s most exciting new waterfront attractions" and is due to open in the second half of this year, news bub Travel Mole reports.
Part of a wider vision for the island, the project anchors the development of Papiroen, a new urban district designed as a relaxed oasis in the heart of the Danish capital.
The precinct will blend water culture, dining, housing, and public spaces, inviting people to unwind, experience culture, enjoy good food and take in sweeping views over the harbour and inner Copenhagen.
The Water Culture House itself is described as "a gift to Copenhagen residents and visitors alike".
It will offer a unique swimming experience right in the Port of Copenhagen, combining innovative design with year-round indoor and outdoor aquatic facilities.
The concept was born from public consultations. In 2015, the City of Copenhagen launched a competition inviting residents to propose ideas for a new recreational and cultural centre on Christiansholm.
The majority called for a swimming facility - underlining Copenhagen’s connection to its harbour.
An international tender for the design followed in 2017. The winning team was led by Japanese architects Kengo Kuma & Associates, alongside Danish companies.
The building will introduce a "striking Japanese-inspired architectural expression" to Copenhagen’s harbourfront. Designed as a cluster of cone-shaped brick volumes in soft grey tones, the structure will appear to rest lightly on a ribbon of glass.
The standout feature will be a heated outdoor pool set within a “valley” formed by the roofscape, delivering a one-of-a-kind bathing experience with harbour views.
Additional outdoor pools of varying depths will sit close to the quay, catering to both adults and children.
